Authentic photography that elevates the brand experience.
Let's Work TogetherMoo House
Craft Dairy
Capturing this small midwestern farm was the highlight of the summer. Nestled in Rochester, Moo House Craft Dairy asked us to visit their farm and capture it’s charming atmosphere. Bright sunlight illuminated the stalls and perfect blue skies hung overhead while in the meantime, all the curious and gentle cows cautiously followed us around.
Insight Brewing
Company
I challenge anyone to find a better combination than regional folklore and beer. Designed by Minneapolis based agency Riley, these beautiful and mysterious brews take on a life of their own much like the tall tales that inspired them. All too often are accounts of local legends told late at night under the pale light of a full moon, these photos aspire to capture an element of that storytelling.
Bridgeman’s
Ice Cream
The ice cream man has changed, but his style still remains. Designed by Little & Company, I attempted to capture Bridgeman’s Ice Cream with classic 1950’s flare yet modern orientation. The result is product photography that’s timeless and clean- unlike how your cone might end up on a balmy summer day.
Voyager Playing
Card Deck
Quality is judged not only by performance, but also by touch. That is why it was important to photograph Voyager Playing Cards so meticulously. Designed by Joshua Noom and printed by artisan print studio Studio On Fire, the pictures had to resonate with the same quality you would experience when you pick up and actually feel a deck. Pressed lettering and ridged patterns were a challenge to capture, but the final representation here leaves you with the desire to pick up a pack and feel it between your fingers.
Fair State
Brewing Co-op
Designed by Little & Company, the cans of Fair State brewing are as individualized as the fusions inside them. Brought on to capture these designs, I wanted to subtly accentuate the brews’ personalities through shot composition. Each design stands alone as well as compliments its counterparts.
Terroir
Chocolate
Terroir Chocolate was truly a challenge to capture. The ancient design was created by Zain Kaiser and richly stamped in foil by Studio On Fire. Having such a prepossessing print provided new hurdles to clear as a product photographer. Lighting and composition were the two biggest variants to master as I wanted to avoid the design playing as repetitious or flat. Which, given its nature - a rectangular chocolate bar - takes some troubleshooting.
Philia Spreadable
Feta Cheese
It’s always a good day to work with food! This rebrand for Philia was created by Little & Company and boasts playfulness and sincerity. I wanted to replicate those attributes in this shoot with clear depictions of ingredients in their honest forms. The result is a grounded and bright trustworthy cheese! I guess… if you can even think of cheese that way.
Studio On Fire
Studio On Fire is in a league all of its own. The black sheep of printing studios, it consistently turns out innovative presses and prints. This promotional print was one of my favorites because of the sheer simplicity. There are many ways to portfolio creative capabilities, but Studio On Fire made theirs tangible as well as interactive. I wanted to showcase the print-craft by highlighting the process and the finished product. In the background, the printing plate lays as a work of art all itself.
LynLake Brewing
Company
These sleek cans for LynLake Brewing Company were commissioned through Peter Heidorn and designed by my good friend, Matt Erickson. The warm wood and tastefully up-cycled metal found within the brewery is mirrored naturally in the design. I couldn’t have been happier to be brought on for the documentation, but then again, what is a good beer if not to share with good friends?
Hudson Playing
Card Deck
It takes a true artisan to craft the level of detail that Dan Gretta has achieved with the Hudson Playing Cards. Designed by Dan and printed by artisan print studio Studio On Fire, the pictures attempt to capture the level of detail and care that were poured into this card deck. This artful design evokes a sense of envy for most who see it. There’s something about the foil, something about the colors that resonate with many, it was a pleasure to document such a beautiful piece.
Fricks Ham
To do something well for a decade is impressive, to do something well for a century is on a whole other scale. Frick’s Meat has been honing their smokehouse craft for over 120 years. Designed by Little & Co, the labels do a wonderful job at showcasing that storied history so it was imperative to capture a piece of that heritage in the shot compositions and really pour over the details like an artisanal smoked ham.
Lowell Herb Co.
Cannabis specialists Studio Good, expertly crafted a stunning brand and packaging system for Lowell Herb Co. With top notch printing from Studio On Fire, these designs perfectly embody the values of homegrown craft. Simplicity and authenticity were the main focuses for these photo compositions, because when design is this well executed, you want the craftsmanship to speak for itself.
